Conversion Rate Optimization
Conversion Rate Optimization (CRO) supports site performance by improving the ratio of site visitors converted into actual customers. CRO also assists in increasing sales, Click-through rates and other undefined goals without having to increase the amount of traffic coming to your website.
Conversion Rate Optimization or CRO improves the performance of your business website to generate maximum customers.
When we design our E-commerce website, our first target should be maximum trafficking on the website and maximum traffic becomes our goal of conversion, here we need to convert the visitors into customers.
The activity which is used to improve the conversion rate is known as optimization.
Before using the CRO methodology, you need to know the power of conversion Rate Optimization.
CRO techniques
A/B Split Testing
Better website ROI
Understand Conversion Rate:
A conversion rate means, total percentage of visitors who put into the effect their desired action like filling web form, accepting the services by signing up and buying a product. Suppose you have 100 visitors on your website but only one became your customer, your conversion rate is 1%.
Conversion Rate optimization
CRO is a series of actions to improve the quality of your website and information to encourage conversion. If your website is full-featured and appealing you are very close to get “High Conversion Rate” and to obtain visitors as paying customers.
We help you to make the visitors do what you want them to on your site, our team is ready to help optimize your site and boost the conversion rates, providing a successful a long-term effect CRO strategy for your business.
21
CRO
15
Design Update
9
Website Redesign
17
A/B Split Testing
6
Website Flow Redesign
11
Adding Social Sharing
How is CRO helpful for your Website?
Major areas of your websites are directly beneficiated by Conversion Rate Optimization, these are:
Home Page of Website:
In your Website, visitor directly interacts with your homepage, and a well-designed homepage attracts the visitors to spend time on your website. You can enhance visitors browsing experience with various links as product, membership signup, contacts, and chat.
Pricing Tag:
If your product information convinced the visitor to go for purchasing, the pricing list with attractive discounts and free items convert visitors into paying customers.
Landing Page:
The landing page is a page that takes the visitors on your business website when it is clicked; it is designed to encourage the visitors to go for purchasing.
Why is CRO right for your Business?
As soon as you are convinced that your business website is getting visitors, you should go for a CRO service. It will help you to convert your visitors into customers, no matter your business is small or big.
How to multiple your Conversion Rate?
CRO is the best way to improve the performance of your website, these are the ways:
Know your Customer:
The first thing you need to know is your target customer and second, who is not. You should be among your target customer with transparent trade policy and insist on them to be your customer.
Survey:
Prepare the survey with a set of relevant questions and request your users to answer the surveys, urge them to let you know their likes and dislikes. Once you got the data, start working on the top 3 bad reviews about your website and improve it.
Data Analysis:
To improve “your conversion rate” you need to track your customer regularly to know how do they approach you and how did they react on your page before buying a product.
Attractive Headline:
The headline is a small face of CRO but it has a big impact. Sometimes visitors judge your website by your headline either continues or not. This small facet can improve your conversion rate by 25%.
Once you use it, you will be a fan of CRO. With the help of CRO, you are going to make better your business by getting more sales and dominating the industry.
Remember! SEO and CRO are twins. You get traffic with SEO and CRO converts your traffic into a customer. If you have used SEO but not CRO yet, don’t wait, start it today. We are here to help you.
